Working Together · Preparing for the Road Ahead

The BFG
Planning Process

With over 27 years of planning experience and a 98% client retention rate, Matt Bayer has designed a process that creates an enjoyable experience from the very first consultation.

Our Philosophy

A Proactive,
Not Reactive,
Relationship.

"Starting and/or making changes to your financial plan can be an intimidating hurdle filled with emotion. We try to create an environment where new and old investors feel they can talk openly about their experiences without being judged."

"It's not our job to focus on the problems of the past, but create a path to future success based on where our clients are today."

— Matt Bayer, BFG President

The Planning Meetings

Four Meetings.
A Foundation Built to Last.

01
Complimentary

Initial Consultation

The Initial Consultation is designed to be a "Howdy-Do." It gives us both a chance to get to know each other and make sure the relationship feels like a good fit. You will receive a Confidential Questionnaire to fill out prior to this meeting. This questionnaire is designed to help put your thoughts and ideas on paper, give a thumbnail view of your situation, and give the meeting structure.

No recommendations will ever be given during this meeting. This is your chance to ask questions of a financial professional without cost or obligation. This meeting is the foundation of our relationship.

02
Complimentary

Data & Fact Finding

This meeting is a more detailed fact-finding session. You will typically be given homework at the Initial Consultation — gathering statements, tax returns, budget numbers, etc. This is where Matt's 27+ years of experience really gets to work. He will go through your situation with a fine-tooth comb until all the issues have been addressed and understood.

This meeting may be spread over more than one session if necessary. No recommendations will be given during this meeting. This meeting dictates risk exposure/tolerance, liquidity needs, time frames, current cost analysis, estate needs, income, and more.

03
Complimentary

Recommendations

This is where all previous discussions come together in a plan for the future. Matt will go through his recommendations in a very detailed manner, outlining costs, benefits, liquidity, estate protections, risks, income, and more. Most people comment that this is when Matt puts on his "teaching cap" to help clients understand the "Why" of his recommendations and "How" the accounts are used at different times of life.

It is not uncommon for recommendations to include previous holdings. No one is expected to make a decision at this meeting. A lot of information is covered — it is preferred that all prospective clients take time to review the recommendations and develop questions before implementation.

04
Implementation

Welcome to BFG

Congratulations on becoming a BFG client. Matt will work with the BFG Service Team to fill out the appropriate forms and get any accounts established. Transfers will be initiated from our end and tracked daily. Once all accounts are established, a meeting will be scheduled to go through account summaries, statements, and any other correspondence received.

This is just the beginning. There is no end to the planning process. Events affecting you, your family, and your work will create needs for periodic adjustments and continued client service.

Continued Client Service

The Relationship
Doesn't End at Implementation.

As one famous person said, "Life is something that happens to you while you are planning to do something else." We service our clients based on this statement. The more we know what is going in your life — and the more you know what is going on at BFG — the greater the chance we both have of success in this relationship.

Every BFG client receives a proactive service calendar designed to keep the relationship active, informed, and moving forward — not just reactive when markets move.

Typical Service Calendar

📊
2–4 Client Reviews
Detailed meetings with Matt to review your plan, portfolio, and any changes in your situation.
📞
2–4 Client Contacts
Email or phone check-ins to stay connected and address any questions between formal reviews.
📰
Monthly Newsletter
Optional — market updates, planning insights, and BFG news delivered to your inbox.
🎉
Client Appreciation Events
Invitations to annual BFG events including golf, wine tastings, Derby parties, and more.
🎁
BFG Benefits Membership
Access to the BFG Benefits Program — exclusive discounts and community connections.

The Goal Is a Proactive,
NOT Reactive, Relationship.

We invite you to get to know The Bayer Financial Group, LLC. Take this opportunity to be proactive. Let us be your first — or second — opinion.

Schedule Your First Meeting
At a Glance

The Five Pillars
of BFG Planning

01

Discovery

Listening to your goals, concerns, and situation before any recommendations are made.

02

Analysis

A thorough review of your full financial picture — investments, costs, risk, income, and timeline.

03

Strategy

A custom plan with clear "why" behind every recommendation — built for your life, not a template.

04

Implementation

Executing the plan carefully and transparently, with every step explained along the way.

05

Partnership

Ongoing reviews, contacts, and adjustments — because your plan should evolve as your life does.

Ready to Start the
Conversation?

The initial consultation is complimentary. No obligation, no jargon — just an honest conversation about where you are and where you want to go.

Schedule a ConsultationCall (937) 432-6585